book cover

H 297 x W 210 mm

196 pages

illustrated throughout and including flip cartoons

Published Jan 2007

Archaeopress Archaeology

ISBN

Paperback: 9781905739066

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Archaeology is a Brand! The meaning of archaeology in contemporary popular culture

By Cornelius Holtorf

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Studies the meaning of archaeology in contemporary popular culture. This title is also illustrated with cartoons by Quentin Drew.

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Contents

Preface; 1 Investigating the meaning of archaeology in popular culture; 2 A travel log; 3 Archaeology in the mass media; 4 What people are thinking about archaeology; 5 The archaeologist in popular culture: key themes; 6 Strategies of engagement; 7 Public archaeology reconsidered; Appendix: Main Popular Culture References; Note on the Author